Reif was the chief contributor in Park University's softball program history from 2006-15. In 10 seasons at the helm, she became Park softball's all-time winningest head coach with a 268-169 record.
She initiated a winning culture while cultivating a family atmosphere within her teams. In her third season, Reif was named the Midwest Collegiate Athletic Conference Coach of the Year after guiding Park to its first MCAC regular season championship.
There were other program firsts under Reif's leadership, including the Pirates' first two NAIA national tournament appearances in 2009 and 2013. Both times, Park advanced to the NAIA Softball National Championship Opening Round.
The Pirates achieved its first-ever national ranking in 2013, as Park landed at No. 20 in the final NAIA Softball Coaches' Top 25 Poll. The next year, Park set a new single-season record for victories with a 37-11 record, surpassing the previous wins record set in 2012 (33-16). From 2012 through 2014, Reif's softball teams garnered three straight seasons of 30 or more wins.
Beyond wins and achievements, Reif is known for the profound effect she has on people. As one former student-athlete expressed, "Amy's ability to build relationships with her student-athletes sets her apart from the rest…I always felt welcomed, cared for and challenged while at Park."
A former colleague added, "She had the best softball mind I have ever been around. Her knowledge of the fundamentals combined with her feel for the game made Amy a great practice and game coach," while also being "a great role model for young women in today's world."
Reif, a Kansas City, Kan., native, has since returned to her alma mater, Auburn University, where she has been the director of soccer operations for the Tigers women's soccer program since 2018. Reif earned a bachelor's degree from Auburn in 1998 and a master's degree in 2000. She also served as a softball assistant coach at Auburn from 2000-04.
